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Know which marketing pays
Tracking links, a first-party website tracker and five attribution models connect every advert to the leads, deals and payments it produced.
- Campaign tracking links with UTM and click-id capture
- Website tracker on your own domain, consent-aware, no fingerprinting
- First touch, last touch, linear, position-based and time-decay models
- Cost per lead, CAC, ROAS and ROI - with reported and measured figures kept apart